For insights professionals who want to do well by doing good
The research and strategy industry has enormous influence over what gets produced, how it’s communicated, and ultimately the choices consumers make. That’s a responsibility most professionals feel but few have frameworks to act on.
This workshop is for insights agencies and professionals who want to be more intentional about their impact. You’ll explore how to identify where your work creates genuine positive change and where it may cause harm you hadn’t considered. You’ll learn how to articulate your values in ways that attract clients who share them. You’ll understand how to build a practice that is both commercially successful and doing work you will be proud of.
What you’ll take away:
A personal moral compass framework you can apply to briefs, client relationships, and business decisions
Practical tools for screening and attracting values-aligned clients
A peer community of professionals navigating the same tensions
Suitable for:insights professionals, research agency founders and teams.
Format:Half-day or full-day | Open enrolment & in-company
Great ideas can only create impact when they’re shared. We deliver engaging workshops and keynote speeches that help audiences understand consumers, think differently, and take meaningful action.
We believe that understanding consumers is key to making the food system more sustainable. Successful innovation and impactful communication require a solid foundation of consumer insight.
We are the insights partner of choice for food companies and non-profits that aim to have a positive impact on society and our planet. Together we empower consumers to make food choices that are good for them as well as for the planet.
The Hague Tech - Waldorpstraat 5 - 2521CA - The Hague (+31) (0)70 2042314 - Info@futureoffood.institute