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Food transition translated into new business models

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Food Chain, New Business Models
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3-12-2019
How do you make food innovations a financial and commercial success? Schuttelaar & Partners spoke to entrepreneurs about successful and innovative business models.

They found 4 possible routes:

Revalue: reviving food, at a fair price for everyone. For example, by reimbursing farmers' investment costs for a sustainable product.
Reconnect: reconnecting producers and consumers. For example, by providing insight into the story behind the product.
Reformulate: redesigning production processes, product specifications and business formulas. For example, vegetarian alternatives for meat products or a healthy range of fast food products.
Redesign: redesigning food chains and the food environment. For example, by working together across chains to optimally value residual flows.

Another important conclusion is that companies really take big steps forward if they translate sustainability to the core of their business strategy and not as an additional business activity.
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  • The F-o-F Institute
    • About us
    • Meet our team >
      • Etienne Zervaas
      • Durk Bosma
    • Join us
  • Consumer Research
    • Innovation >
      • Innovation Validation
    • Communication and branding
    • Strategy
    • Quantitative Research
    • Qualitative Research
    • Catering inView
  • Insights & trends
    • Consumer Trends >
      • Plant Based Plate
      • Guilt Free
      • Barriers to Green
    • Chain Links >
      • Big Food Responsibility
      • Circularity
      • New Business Models
      • Short Chains
    • Science >
      • Tech Triumph
      • Power of Nature
      • Urgency!
    • Politics >
      • Political Plans
      • Corona Recovery
  • Food Forum
  • FoodSHIFT.global
    • 5 most important lessons
  • Contact
    • Future of Food Newsletter